# Add your first lander
Turn the one link in your bio into a page people swipe sideways through, with a button on every screen.

**Before you start:** A published store

**About 4 minutes.**

You have one link to give out and five things you want people to see. A lander is one of those things: a whole screen with a headline, a picture and one button, and your visitors swipe sideways between them.

## 1. Open Website, Link page

Sign in, open **Website** and choose **Link page**. The first time, the list is empty and there is one button in the middle of the page.

> **On screen:** Website, Link page before you have added anything

## 2. Write the hook and the sentence under it

The hook is one line and people read it while walking. Say the thing, do not introduce it. "Forty pages, no fluff" beats "Welcome to our guide".

> **On screen:** The lander form, with the hook and the line under it filled in

## 3. Add a picture

Click **Add a picture**. A photograph fills the screen behind your words. A logo or a poster is shown whole above them instead, and we work out which from the picture itself.

> If we guess wrong, change it under **How the picture sits**. A photograph that is cropped oddly usually wants **Fills the screen**; a logo with space around it wants **Sits on the page**.

## 4. Decide what the button does

Every lander has one button and only one. It can send someone to a link, sell a product, take a booking, or let them write to you.

> **On screen:** The button choices, with Sell something picked

## 5. Publish

Nothing you have written is live yet. Landers wait for you to publish; offers do not. Press **Publish** and your link starts working. Publishing puts the whole store live, not only these: any words or design changes go out at the same time.

> Your link is `yourdomain.com/go`. That is the one to put in your bio.

## Three to five is the number

Past five, almost nobody reaches the end. The page will say so, and it will not stop you: six is fine if you have a reason.